Monday, August 26, 2013

Insights On Securing Your Products With Hologram Labels


Hologram labels are usually seen in certain items that are sold in the supermarket or in the department store. Although they appear like a common element of the packaging of a product, not all people know what they stand for. Most shoppers think that they are mere symbols of quality product. While that is correct, they hold more important things than that.

For business owners, these tags can affect the flow of profit that they are looking forward to. This is because they prevent the forging of branded products besides their capacity to prove brand integrity. As we all know, businesses offering great brands lose their market to fraudulent firms which produce counterfeits sold at relatively low prices. Consumers may not know that they are buying counterfeits especially when such items look exactly the same with the originals. With the use of holographic stickers, businesses can educate the consumers to look for these brand seals before they make any purchase.

The advancements in technology have made these tags mediums of security just like bar codes. However, they have a different security feature that exposes a pattern of dots once they are lifted off the products to which they are attached. This procedure helps in revealing shoppers who might have bad intentions on these products. Because of this security feature, these special tags are used by software manufacturers, passport producers, car manufacturers, credit card companies, record and film producers and credit card companies among others.

The creation of hologram labels involves varied procedures like coating, finishing and embossing. The rainbow hues seen in them once moved in different angles are produced by electric and laser beams. At a certain cost, holograms in three dimensions may also be requested for the security of your products. Such tags are difficult to be copied for falsification purposes.

Obviously, these items can only be made by expert printers. They come in certain variations and so they will cost differently too. Learn the standard price offers for these tags so that you can wisely choose a suitable service provider. Look for a service provider who can work with your budget. Never settle with the first one that you will stumble upon. Besides affordability, underscore on the credibility of your prospective service providers. This is very important as your chosen printer is responsible for the security tags for your products. You have to ensure the labels that will be assigned to your products would not be assigned to other companies' merchandise. In connection to this, ask about the use of customized sticker solution that will guarantee the uniqueness of your tags.

Lastly, a reliable printer can give you the best quotes for the production of your hologram labels. These quotes are not necessarily cheap. They are just right for the quality of the material for your stickers and the quality of the service you will receive. A reliable printer would also be honest in letting you know whether the security design you want is realizable with your budget.

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